The Difference Between Search Engine Marketing & Search Engine Optimization
Search Engine Optimization is the process of optimizing your website via special coding and other techniques to get it to rank on
Google. Search Engine Marketing is the process of marketing your website on search engines, generally through paid advertising.
SEO vs Adwords
People always ask which is better? Which should they do? The answer is both. Adwords gets traffic to your website immediately, to get cash-flow going, whereas SEO can take 2-12 months to get ranking, depending on the difficulty of the keywords. We always advise Oakville companies to do both, and keep on doing both even when they start ranking organically. The reason is that even organically, you can never be in very top of Google reserved for ads.
Have You Ranked Businesses on Google in Oakville and Area?
Yes, we have. We are happy to show you examples of rankings when we talk in person. The reason we don't post our rankings on our site is because malicious people like to target them to try to get them penalized.
Our SEO strategy involves talking to you to understand your business, doing keyword research and analysis, and then sitting together to decide the best strategy for your business to move forward with.